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Technology Has a New Hot Spot

Friday, May 30th, 2014

Goodwill launches new brand, experiential destination store concept in University area

Goodwill Industries of the Southern Piedmont is pleased to announce the grand opening of a new technology store concept in the University area on Saturday, May 31. The GRID: Powered by Goodwill (“The GRID”) is a new brand extension for Goodwill and will be a destination spot where the tech-savvy (and the rest of us) can purchase computer components and accessories, or simply find out what’s new in the world of technology.  Grand opening festivities for the new store, located at 9605 North Tryon Street, will include a ribbon-cutting ceremony at 8:30 a.m. followed by the doors opening for shoppers at 9:00 a.m.

“Tech-hungry shoppers and curiosity-seekers will find The GRID to be an exciting addition to Charlotte’s electronics scene,” said Michael Elder, CEO of Goodwill. “Its diverse mix of new, donated and refurbished products is unique, and will make the overall Goodwill brand relevant to new segments of the consumer market while furthering our mission of helping people find family-sustaining employment.”

In addition to the current product assortment of desktop and laptop computers, printers, flat screen televisions and gaming systems sold at Goodwill’s Computer Works location, The GRID will feature new additions to its product line-up, such Raspberry Pi, the Oculus Rift experience, audio components, portable chargers, phone and tablet accessories, retro games, gaming consoles and controllers.

“By selling brand-new merchandise, in addition to donated and refurbished goods, we will offer the public a new level of products, service and excitement while maintaining our commitment to keeping prices affordable,” said Barbara Maida-Stolle, Executive Vice President of Business Enterprises at Goodwill. “Whether customers choose to tinker with a Raspberry Pi, upgrade their television or try the Oculus Rift experience, The GRID will have it all for them to experience.”

The GRID is currently developing a menu of new community offerings, such as hosting technology-related educational opportunities for children and LAN (Local Area Network) parties for multiplayer video games.

Hours of operation will be Monday – Saturday 9:00 a.m.- 9:00 p.m.; and Sunday 12:00-7:00 p.m. Goodwill’s existing Computer Works store (located at 2913 Freedom Drive) will continue to operate through Wednesday, May 28. This location will be closed once the new store opens and all team members will be transferred to the new location.

The new, 6,000-square-foot store boasts on-trend ambiance, including an easily navigable layout, sleek design, user-friendly displays and a lounge area where video game enthusiasts can try out the newest games. The GRID will offer paid training opportunities to Goodwill clients through the E-cycling program.

Donations to Goodwill support career training and job placement programs for unemployed and underemployed individuals as they upgrade their skills to enter the competitive workforce. To calculate the positive impact of your Goodwill donations, use our donation impact calculator at http://donate.goodwill.org.
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About Goodwill Industries of the Southern Piedmont
Goodwill operates 22 retail stores and has more than 50 donation sites in the Southern Piedmont region of North and South Carolina. Proceeds from the sale of donated goods fund job training and employment services for individuals facing barriers to employment such as lack of skills, experience or education. In 2013, Goodwill Industries of the Southern Piedmont provided services to over 14,900 individuals. For more information, visit www.goodwillsp.org.

Media Contact:
Angela Amos | Director, Marketing & Communications | Goodwill Industries of the Southern Piedmont | Office: 704-332-0262 | E-Mail: angela.amos@goodwillsp.org

See What a Little Good Will Do

Wednesday, April 16th, 2014

Have you seen or heard of Goodwill’s new advertising initiatives around town? These initiatives were created as part of a new brand awareness campaign designed to address a comment we hear way too often from members of the public: “I had no idea Goodwill did all of that!”

Often times when people hear the name “Goodwill,” they think of our retail stores. Many people don’t realize that we use retail proceeds to train and employ people right here in the greater Charlotte area. The services we provide help give people the tools to obtain family-sustaining employment. Our goal with this campaign is to educate, excite and motivate our community.  Our campaign tagline “See what a little good will do” demonstrates how a little good (like one bag of gently-used clothing) can make a huge impact.

We’re excited about the campaign and hope it will encourage others to see what a little good will do. We invite you to join in the conversation! Share your own Goodwill story on Facebook or Twitter and use our special hashtag #alittlegood.

Check out samples out of our new advertising campaign below and let us know what you think!

TV Commercial

Radio Ad 1

Radio Ad 2

Radio Ad 3

Billboards

Andy Arnette success story

Shell Richardson success story

Goodwill Hits Milestone with One Million Donor Visits in 2013

Monday, January 6th, 2014

Proceeds from sale of local donations fund employment and training services

For the first time in its history, Goodwill Industries of the Southern Piedmont received over one million donor visits in 2013, marking a 2% increase from the previous year.  The community contributed 389,000 pounds – or a staggering 195 tons – of donated items on December 31 alone.

A surge on the last day saw 11,122 donors scramble to 33 donation sites throughout the Southern Piedmont, bringing their gently used clothing, household items, electronics and toys.  “We normally see high donor activity the final weekend of the year.  This year was no different,” states Goodwill President and CEO Michael Elder.  “Weather and the Panther’s game probably had an impact on donor numbers Sunday.”  During the last five days of 2013 (Friday, 12/27 to Tuesday 12/31), over 31,500 donors visited Goodwill donation sites across the region.

“What is most exciting about this milestone for us is that it points to the tremendous support of our donor base.  The simple act of donating items one can no longer use is what fuels our mission of changing lives through the power of work,” said Angela Amos, Director of Marketing & Communications.  In 2013, Goodwill used the revenue earned from the sale of donated goods to provide job training, job placement and job creation resources and programs to more than 14,800 people.  “It’s plain to see that if we each do a little, together we can accomplish a lot.”

Goodwill Named One of America’s Most Inspiring Companies by Forbes for Second Year

Wednesday, December 4th, 2013

Goodwill ranks 19 out of 25, up from 23 last year

Forbes recently released its list of America’s Most Inspiring Companies, and for the second year in a row, Goodwill Industries is on the list. This year Goodwill ranked 19th, up from 23rd in 2012.

“We are very proud to be a part of the Goodwill legacy,” said Goodwill President & CEO Michael Elder. “The recognition of Goodwill as one of America’s Most Inspiring Companies, coupled with its rise in the rankings, speaks to the notable work that Goodwill team members do in communities across America each day.”

Locally, Goodwill Industries of the Southern Piedmont is leading the way in inspiring work. Last year, with the help of donations from the community, Goodwill Industries of the Southern Piedmont provided job creation programs, job resource centers and training services to more than 14,000 individuals in an eight-county region spanning North and South Carolina. Goodwill enterprises paid over $3 million in wages to local clients working to achieve economic self-sufficiency in 2012.

“Helping people find work is our core business,” said Executive Vice President of Workforce Services and Organizational Development Chris Jackson. “Having a job allows individuals to contribute economically to their own success, which is an important part of a healthy community. We are happy we can help provide the career training, skills and resources necessary to support the needs of a family.”

To identify America’s 25 most inspiring companies, Forbes used survey results from Performance Inspired, Inc., a consulting and training firm that helps organizations elevate performance through the science of inspiration. The company surveyed 4,738 consumers and asked respondents to rank which five companies they found most inspirational. It also asked them to describe their most recent encounter with each company. The goal of the survey was to find a correlation between successful companies and those that inspire their consumers.

To calculate the positive impact of your Goodwill donations, use our donation impact calculator.

Join this effort to help area’s low-skilled workers find jobs

Friday, November 15th, 2013

For the jobless, the holiday season can be particularly difficult, especially since diminished unemployment benefits do not pay enough to cover even basic expenses. As the holidays approach, I encourage all of us to think creatively about ways that our community can work together to reduce barriers to employment that challenge thousands of our citizens in their quest to provide for their families.

While the recession has affected our nation’s entire workforce, it has devastated the ability of low-skilled job seekers and entry-level workers to find family sustaining employment. Last year, Charlotte-Mecklenburg’s workforce development agencies – under record-breaking demand for services and diminished funding – banded together to form a task force to explore opportunities for strengthening community services for job seekers. By working together for the past 20 months, we are gaining a more thorough understanding of the complex challenges facing low-skilled individuals and making strides to develop more effective job training services that will benefit local workers and employers.

The workforce development sector has shifted gears to deepen our collective impact on the employment outcomes of the people we serve. For example, we are in the process of developing a standardized “soft skills” training curriculum for clients, marking the first time that our agencies have reached a consensus on best practices in pre-employment training. But much work remains to keep building momentum and break the joblessness cycle. Here at Goodwill, we see hundreds of individuals each month who have been stuck at the back of the jobs line for years because they’re perceived as “damaged goods” by employers. We prepare them with the proper skills to find and keep a job so that they can support themselves and their family. However, to make the transition from low-wage worker to living wage worker, this group needs support from individuals and employers.

I invite people to join the movement to create local solutions to employment barriers. Become a mentor to a youth without career goals. Volunteer as a mock interviewer at one of Goodwill’s job training classes. Hire a person who has been out of work for six months or longer. They may have a weaker resume, but their motivation to work is strong. When a person is able to contribute economically, that not only benefits the individual and their family, it goes a long way in building stronger communities.

By Michael Elder

Special to the Observer
Posted: Thursday, Nov. 14, 2013

Goodwill Announces Relocation of Monroe Retail Store

Thursday, September 5th, 2013

Goodwill Industries of the Southern Piedmont is pleased to announce the relocation and grand re-opening of its retail store and donation center in Monroe on Saturday, September 21. Local officials, community leaders and Goodwill representatives will be on hand for a ribbon-cutting ceremony at 8:30 a.m. at the new store, located at 4109 West Highway 74. The doors will open for shoppers at 9:00 a.m.

The new 12,000-square-foot store will feature aesthetic upgrades such as an improved layout, new fixtures to better display merchandise and ease of access for the public to drop off donations. Shoppers at this store will now experience a more modern and customer-focused environment as they take advantage of high-quality, low-cost shopping for the entire family. All team members from the existing Monroe store will be transferred to the new location.

“Since Goodwill first opened its store in Monroe more than 25 years ago, this community has shown tremendous support for our mission of helping people achieve economic independence and dignity through work,” said Michael Elder, President & CEO. “We value our long-term partnership with the City of Monroe in helping turn donations into good jobs, good homes and good neighborhoods.”

The revenues generated from the sale of merchandise in Goodwill stores support the training and employment programs offered by Goodwill Industries of the Southern Piedmont. The new store is estimated to generate an annual $500,000 economic impact locally through job creation and workforce development, as well as provide a convenient way for people to donate gently used clothing, electronics and other household items they no longer use, diverting those items from area landfills.

“We feel that the increased roadfront visibility offered by the new location will engage even more shoppers and donors from Monroe and the neighboring Indian Trail and Stallings communities, which will benefit the entire area,” said Barbara Maida-Stolle, Executive Vice President of Business Enterprises. “Our retail stores are a true social enterprise. The more you shop or donate at Goodwill, the more job training and placement services we can provide the community.”

The new store and donation center hours of operation are Monday – Thursday 9:30 a.m.- 9:00 p.m.; Friday – Saturday 9:00 a.m.- 9:00 p.m.; and Sunday 12:00-7:00 p.m. Goodwill’s existing retail store in Monroe (located at 1213-B Roosevelt Blvd.) will continue to operate through Tuesday, September 17. This location will be closed once the new store opens; however, Goodwill will continue to operate an Attended Donation Center at this site.

To calculate the positive impact of your Goodwill donations, use our donation impact calculator at http://donate.goodwill.org.

“Living United” Show Takes on Unemployment

Wednesday, July 31st, 2013

Unemployment has been a hot topic lately, with recent changes out of Raleigh creating significant consequences for those unable to find a job. Goodwill President and CEO Michael Elder discusses how United Way funding helps his agency put the unemployed back to work during a segment on the WTVI show Living United, which aired July 28.

The jobs crisis is crippling millions of Americans. North Carolina has the fifth highest unemployment rate in the nation. By providing job training and employment skills, Goodwill empowers people to earn a living, improve their lives and strengthen their families and communities – the same community in which you live.

Living United, a monthly roundtable conversation on WTVI (PBS Charlotte), focuses on how our community can “Be The Change” for those most in need. The 30-minute show is hosted by Anne McNeill, a United Way volunteer and manager of corporate citizenship and corporate affairs for IBM.

Goodwill® Named One of America’s Most Inspiring Companies by Forbes

Monday, October 8th, 2012

Forbes recently released a list of America’s 25 Most Inspiring Companies that included Goodwill® this year for the first time.

The list was based on results from consulting firm Performance Inspired, Inc., which surveyed 2,175 consumers online to identify these “most inspiring” companies. These consumers responded by explaining the five companies they found most inspirational and why.

The Forbes article quoted Terry Barber, chief inspiration officer for Performance Inspired, as saying: “Consumers are really appreciative of the Goodwill retail stores and the perceived feel-good value they are bringing to local communities.”

According to a separate Forbes article, Goodwill was one of the smaller companies on the list that did well because of a good story behind the name.

“Goodwill has a tried and true history of being a household name and respected brand,” said Kim Zimmer, chief communications officer and senior VP of global affairs at Goodwill Industries International. “Consumers have come to understand that by shopping and donating at your local Goodwill store, they are investing in their local community.”

The research shows that consumers feel more inspired—and spend more at companies that inspire them—than ever before. In general, 92 percent of respondents said they felt inspired to share their experiences with others and another 86 would recommend the company to friends and family. Nearly 40 percent of respondents said that the nonprofit sector has a major role to play in making the world a better place.

Perhaps the most encouraging statistic? More than 70 percent of respondents said they would spend more money on a company that inspires them.

Keep up with more Goodwill news by following our blog, WOWGoodwill.com!

Back-to-School Donation Drive this Saturday

Thursday, August 9th, 2012

What: Goodwill Industries of the Southern Piedmont is hosting a back-to-school donation drive this weekend at the Park Road shopping center. As families prepare for their children for school, Goodwill wants to remind the community that by donating unwanted items and de-cluttering your home, you are helping others in our community through job training and employment programs.

Take advantage of this opportunity to drop off any clothing, shoes, coats, household items, computers or other electronics, small appliances and more to a convenient location. Receipts will be available to all donors.

When: Saturday, August 11, 2012 – 9:00 a.m. – 3:00 p.m.

Where: Park Road Shopping Center (Harris Teeter parking lot)

Corner of Park Road and Woodlawn Road

Charlotte, NC

Goodwill Celebrates 42 Graduates

Wednesday, July 11th, 2012

A graduate of the Construction Skills Training program receives his certificate

On Friday, July 7, Goodwill celebrated with 42 Occupational Skills Training program students as they graduated from their programs in Banking & Customer Service, Hospitality & Tourism, and Construction Skills Training. Held at Covenant Presbyterian Church, the graduation featured keynote speaker Rev. Roderick Ewell and graduate representatives from each class. For an in-depth look at what was shared at this celebration, click here to read our blog. Congratulations to all of the graduates!


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